Digital Marketing Course in Marathahalli

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  • Worked With 480+ Recruiting Companies & Mentored 18,200+ Students.
  • Comprehensive Access to Digital Resources and Practice Quizzes.
Hands On   40+ Hrs
Projects   4 +
Placement Support   Lifetime Access
3K+

Course Fees on Month ₹8999 ₹18000
(Lowest price in chennai)

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Digital Marketing training Curriculam

Curriculam Designed By Experts

Expertly designed curriculum for future-ready professionals.

Industry Oriented Curriculam

An exhaustive curriculum designed by our industry experts which will help you to get placed in your dream IT company

  •  
    30+  Case Studies & Projects
  •  
    9+  Engaging Projects
  •  
    10+   Years Of Experience
  • Digital Marketing Landscape
  • Importance of Digital Marketing
  • Digital Marketing vs Traditional Marketing
  • Digital Marketing Channels Overview
  • Role of Digital Marketing in Business Growth
  • Website Architecture and Structure
  • User Experience (UX) Design Principles
  • Content Management Systems (CMS) Overview
  • Website Development Platforms (WordPress, Wix, etc.)
  • Responsive Design and Mobile Optimization
  • Website Security and Performance Optimization
  • Website Analytics Integration
  • Introduction to Search Engines and SEO
  • On-Page SEO Techniques
  • Off-Page SEO Strategies
  • Keyword Research and Analysis
  • SEO Tools and Analytics
  • Local SEO Optimization
  • Introduction to PPC Advertising
  • Google Ads Overview
  • Campaign Setup and Ad Creation
  • Keyword Research and Ad Targeting
  • Ad Copywriting and Ad Extensions
  • Bid Management and Budget Optimization
  • Performance Monitoring and Optimization
  • Introduction to Social Media Marketing
  • Social Media Platforms Overview
  • Social Media Content Strategy
  • Community Engagement and Management
  • Social Media Advertising
  • Influencer Marketing
  • Social Media Analytics and Reporting
  • Fundamentals of Content Marketing
  • Content Strategy Development
  • Content Creation (Blogging, Video, Infographics, etc.)
  • Content Distribution and Promotion
  • Content Calendar Planning
  • Content Optimization for SEO
  • Measuring Content Marketing ROI
  • Introduction to Email Marketing
  • Building Email Lists and Segmentation
  • Email Campaign Planning and Execution
  • Email Design and Copywriting
  • Email Automation and Sequences
  • Email Deliverability and Compliance
  • Email Marketing Analytics and Metrics
  • Importance of Analytics in Digital Marketing
  • Setting Key Performance Indicators (KPIs)
  • Web Analytics Platforms (Google Analytics, etc.)
  • Conversion Tracking and Attribution Modeling
  • Data Visualization and Reporting
  • A/B Testing and Experimentation
  • Campaign Optimization based on Analytics Insights
  • Introduction to Mobile Marketing
  • Mobile Website Optimization
  • Mobile Apps Promotion and Advertising
  • SMS Marketing
  • Location-Based Marketing
  • Mobile Advertising Platforms and Strategies
  • Mobile Marketing Analytics
  • Importance of Video Marketing in Digital Strategy
  • Video Content Creation and Production
  • Video Optimization for Search Engines (SEO)
  • Video Distribution Channels (YouTube, Vimeo, etc.)
  • Live Streaming and Webinars
  • Video Advertising (YouTube Ads, etc.)
  • Video Analytics and Performance Tracking
  • Show More

    Digital Marketing Training Projects

    Become a Digital Marketing Expert With Practical and Engaging Projects.

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      Practice essential Tools
    •  
      Designed by Industry experts
    •  
      Get Real-world Experience

    Social Media Profile Setup and Optimization

    Create and improve your profiles on Twitter, Facebook, Instagram, LinkedIn, and other social media sites.

    Content Calendar Creation

    Make a simple one-month content calendar for your blog or social network. Schedule your posts for corresponding holidays, promotions, or themes.

    Basic SEO Audit

    Use resources like Google Search Console to conduct a basic SEO analysis for the website. Display fundamentals like broken links or meta tags.

    Blog Post Writing and SEO Optimization

    Utilize on-page SEO and keyword research while crafting and optimizing blog content for search engines. For content optimization, use programs like Yoast SEO or SEMrush.

    Social Media Advertising Campaign

    Create and oversee sponsored social media campaigns on websites like Facebook Ads or Instagram Ads. Try out various targeting techniques and advertisements.

    Website Analytics Setup and Reporting

    After installing Google Analytics on a website, create custom dashboards. Your reports should include important analytics, such as user behaviour, traffic sources, and conversion rates.

    Full-Funnel Marketing Campaign

    Create and execute a thorough marketing campaign, incorporating stages for awareness, design, and conversion.

    Advanced SEO Strategies

    Employing sophisticated SEO strategies includes link-building, technical SEO upkeep, and schema markup. Optimize your website by conducting a thorough competitive study.

    Conversion Rate Optimization (CRO)

    Use programs such as Crazy Egg or Hotjar to examine online user activity. Use A/B testing to optimize landing pages for increased conversion rates.

    Key Features

    Practical Training

    Global Certifications

    Flexible Timing

    Trainer Support

    Study Material

    Placement Support

    Mock Interviews

    Resume Building

    Batch Schedule

    Weekdays Regular (Class 1Hr - 1:30Hrs) / Per Session

    • 09-Dec-2024 Starts Coming Monday ( Monday - Friday) 08:00 AM (IST)
    • 11-Dec-2024 Starts Coming Wednesday ( Monday - Friday) 10:00 AM (IST)

    Weekend Regular (Class 3Hrs) / Per Session

    • 14-Dec-2024 Starts Coming Saturday ( Saturday - Sunday) 10:00 AM (IST)

    Weekend Fast-track (Class 6Hrs - 7Hrs) / Per Session

    • 15-Dec-2024 Starts Coming Saturday ( Saturday - Sunday) 10:00 AM (IST)

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    Top Placement Company is Now Hiring You!
    • Learning strategies that are appropriate and tailored to your company's requirements.
    • Live projects guided by instructors are a characteristic of the virtual learning environment.
    • The curriculum includes of full-day lectures, practical exercises, and case studies.

    Digital Marketing Training Overview

    What goals are achieved in a Digital Marketing training?

    A course on digital marketing seeks to give students the abilities and information they need to succeed in the industry. Developing strategic and analytical skills to plan and optimize campaigns and learning to create engaging content that connects with audiences are all part of this. Other channels to master comprise social media, PPC, SEO, and others. Participants learn about consumer behaviour, apply data-driven decision-making, keep up with industry developments, and get real-world experience through practical projects.

    Future works for Digital Marketing

    • AI and Automation Integration: AI will enable the implementation of hyper-personalized marketing campaigns and use cutting-edge algorithms to recommend improved content. Automation technologies will increase efficiency and efficacy by continuously monitoring and optimizing campaigns.
    • Data Privacy and Ethics: As concerns about data privacy increase, digital marketers will need to follow stricter laws and ensure that the correct data is being used. Marketers emphasize transparent data collection and utilization to foster consumer trust.
    • Augmented Reality (AR) and Virtual Reality (VR): AR and VR technologies will enable shoppers to interact with products in new ways through immersive shopping experiences. Customers can interact with products and services in virtual worlds created by brands.
    • Voice Search and AI Assistants: As voice search and natural language processing becomes more advanced, digital marketing tactics must evolve to accommodate these changes. Marketing plans and product offers must adapt to the widespread use of AI assistants for customer assistance and engagement.

    What new Digital Marketing frameworks are there?

    Increasingly crucial components of new digital marketing systems are data-driven decision-making and multi-channel integration. By illustrating a client's journey from awareness to purchase and beyond, client journey mapping is a crucial foundation that aids in more focused marketing initiatives. Scaling strategies grounded in data insights and iterative testing are highly recommended by the Incremental Marketing Framework to foster sustainable growth. Account-based marketing (ABM) is a new, quickly growing technique that targets high-value accounts and increases business-to-business (B2B) contact through customized campaigns.

    Trends and Techniques used in Digital Marketing

    • Personalization and Customer Segmentation: Delivering tailored transactions and offers using big data and AI based on unique customer data and behaviour. Providing recommendations for products and customized messages to target particular client demographics.
    • AI and Machine Learning: AI can predict consumer demands, risks, and future churn, making proactive marketing tactics possible. Chatbots with AI capabilities can also provide real-time customer care.
    • Regulatory Compliance and Data Privacy: Maintaining open data practices while adhering to strict privacy laws like the CCPA and GDPR. Create procedures that protect user privacy and foster confidence by gathering data responsibly.
    • Content Marketing and Thought Leadership: We use content marketing to establish credibility and educate clients about sophisticated financial products. By creating educational materials like white papers, webinars, and case studies, we position our corporate leaders as authorities in their fields through speaker networks, blogs, and interviews.

    Digital Marketing Uses

    Digital marketing leverages various online channels and technologies to engage consumers, promote products and services, and increase brand awareness. Businesses can target specific audiences with customized messaging and track their response in real-time using search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing. Creating videos, blogging, email marketing, and content development strengthens relationships with clients while fostering leaders' growth. By providing insights into customer behaviour and campaign performance, data analytics helps make good decisions based on data.

    Add-Ons Info

    Career Opportunities  After Digital Marketing

    Digital Marketing Manager

    The digital marketing manager must develop and implement a digital marketing strategy to increase brand exposure and consumer acquisition. To ensure integrated campaigns, they work with all functional areas and handle a variety of digital activities.

    Content Marketing Specialist

    A content marketing specialist's primary responsibility is creating and selecting material that appeals to and engages target audiences. They work with designers and SEO specialists to ensure that material is optimized for search engines.

    Social Media Manager

    The social media manager is responsible for establishing and implementing social media strategies on websites like Facebook, Instagram, LinkedIn, and Twitter. They plan and produce content, interact with followers.

    SEO Specialist

    An SEO specialist raises a website's search engine ranking using back-to-back and page-to-page optimization strategies. They conduct keyword research, optimize the content, and build backlinks to improve a website's search engine exposure.

    PPC Specialist

    PPC specialists manage every paid advertising campaign on websites like Google Ads and social media networks. To successfully reach the intended audience, advertising campaigns are created & budgets are determined.

    Email Marketing Manager

    An email marketing manager must plan and carry out email marketing campaigns to manage leads and engage current consumers. They also design segment lists, automated procedures, and email templates for targeted advertising.


    Skill to Master
    Search Engine Optimization (SEO)
    Content Creation
    Social Media Management
    Pay-Per-Click (PPC) Advertising
    Email Marketing
    Data Analytics
    Conversion Rate Optimization (CRO)
    Market Research
    Digital Strategy Development
    Customer Relationship Management (CRM)
    Graphic Design
    Video Marketing
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    Tools to Master
    Google Analytics
    Google Ads
    SEMrush
    Ahrefs
    HubSpot
    Mailchimp
    Hootsuite
    Buffer
    Canva
    Sprout Social
    Moz
    Hotjar
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    Our Instructor

    Learn from certified professionals who are currently working.

    instructor
    Training by

    Ramesh , having 11 yrs of experience

    Specialized in: Digital Advertising Strategies, Programmatic Advertising, Retargeting Campaigns, and Budget Management.

    Note: Ramesh is a digital advertising professional who specializes in creating and managing successful programmatic advertising initiatives. He is well-versed in optimizing return on investment through the management of advertising budgets and retargeting tactics and is skilled in improving campaign performance through data-driven ad placement optimization.

    Job Assistant Program

    We are proud to have participated in more than 40,000 career transfers globally.

    Digital Marketing Certification

    Certificate
    GET A SAMPLE CERTIFICATE
  • Enhanced Credibility and Recognition
  • Skill Development and Up-to-Date Knowledge
  • Career Advancement Opportunities
  • Enhanced Practical Skills
  • Networking Opportunities
  • General Digital Marketing Certifications
  • Search Engine Optimization (SEO) Certifications
  • Pay-Per-Click (PPC) and Search Engine Marketing (SEM) Certifications
  • Social Media Marketing Certifications
  • Content Marketing Certifications
  • Email Marketing Certifications
  • Analytics and Data Analysis Certifications
  • Marketing Automation Certifications
  • Even though it doesn’t ensure employment, a certification in digital marketing may make you stand out from the competition and authenticate your skills. A prosperous career also requires practical experience, relationships, people skills, and credentials that validate your qualifications and showcase your expertise.

    It is possible to receive credentials from several digital marketing training. Obtaining certificates in various fields, including social media, PPC, SEO, and content marketing, can help you advance your career by improving your creativity and competitiveness.

  • Digital Marketing Specialist
  • SEO Specialist
  • PPC Manager
  • Social Media Manager
  • Content Marketer
  • Email Marketing Manager
  • Digital Analytics Specialist
  • E-commerce Manager
  • Yes, it is possible to take many digital marketing certification tests online. Remote testing solutions are provided by various platforms and organizations, enabling you to finish your certification from any location. This flexibility may benefit those obtaining certification while juggling employment or other obligations.

    Since many programs are meant to educate fundamental concepts and abilities, a digital marketing certification only sometimes requires practical experience. On the other hand, practical knowledge is helpful and frequently advised since it improves your comprehension and efficacy in the field and helps you apply theoretical information to real-world settings.

    If you want industry-recognized credentials, organized learning, and valuable skills in digital marketing, it may be worth your investment to get an ACTE Digital Marketing Certification. You can improve your employability and knowledge by participating in ACTE’s program, which usually thoroughly treats essential areas of digital marketing, practical projects, and current material.

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    Frequently Asked Questions

    • Yes, many digital marketing training providers offer a demo before you sign up for the course. A demo session facilitates educated judgments and provides an in-depth understanding of the learning environment, course material, and teaching style. Before committing financially, this is a perfect time to get answers to your questions, assess the calibre of training, and confirm that the curriculum aligns with your learning goals.
    • The educators at ACTE are seasoned experts with a broad understanding of several digital marketing fields. In areas like SEO, PPC, social media marketing, content development, and data analytics, they offer real-world experience and practical industry knowledge to their instruction. Their credentials, track records of accomplishments, and years of practical expertise in various digital marketing activities offer students invaluable advice and insight.
    • Placement support is a part of the curriculum for many digital marketing training, including the ones that ACTE provides. Help with cover letters, interview preparation, and job search strategies are typically included. The goal is to make it easier for you to transition from training to an entrepreneurial role by putting you in touch with potential employers, offering career counselling, and periodically planning a structured career fair or networking event.
    • Completion Certificate
    • Professional Certification
    • Certification of Achievement
    • Industry-Recognized Certification
    • Working on real projects is a common element of the curriculum for students taking Digital Marketing training like the one provided by ACTE. These projects give pupils hands-on experience and allow them to use their theoretical understanding in practical circumstances, build practical skills, and gain insights into real-world industrial difficulties. Working on real-world projects improves students' capacity to implement digital marketing tactics successfully, closing the gap between education and usage.

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    • Flexibility: Online, weekends & more.
    • Hands-on: Projects & practical exercises.
    • Placement support: Resume & interview help.
    • Lifelong learning: Valuable & adaptable skills.
    • Full curriculum: Foundational & advanced concepts.

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